"From working with Hollywood and music stars like Woody Harrelson and Rod Stewart, this week's guest, Nir Bashan discovered something that may shock you: These creative superstars aren't all that different from us! It's just that they have mastered a method of repeatable and predictable creativity -- a type of creativity that anyone can learn. And it turns out that's the same type of creativity can be used in businesses and careers everywhere!" Nir's groundbreaking book, “The Creator Mindset: 92 Tools to Unlock the Secrets to Innovation, Growth and Sustainability” is perfect for anyone looking to be more innovative and creative in their problem solving.
"There is a crisis occurring in most businesses and careers today. And that crisis is a stark lack of creativity. A vast majority of people today have overdeveloped the analytical part of our thinking and have overwhelmingly underdeveloped the creative side. It doesn’t matter what brain power enhancing vitamins you are taking or what new healthy diet you are on. It doesn’t matter if you have multiple PHD’s or shrewd street smarts. The fact remains that the vast majority of people today are operating at half their potential—it’s no wonder why our sales are lackluster, careers are stalled, or relationships cannot grow."- The Creator Mindset
So can we really solve problems through creativity? Of course a part of our analytical brain always loves to get involved, but a large part of those "Aha" moments are born when we are in a state of flow, when we are feeling playful and when we are experiencing freedom. The biggest tip Nir gives in the podcast episode is learning to listen, and man this is a big one! I realise and value the art of listening so much now, that when I know I haven't listened to someone fully, I get frustrated at myself! It isn't cause I don't know how, it's cause I was too busy multitasking at the time. This is why listening as a skill is so crucial, yet underrated. It takes practice, like any other skill. What it means though, is you are fully present to experience and be affected by whatever exists in that moment. This doesn't have to be a boss yelling at you, or a disagreement with a partner. It's not always those moments where you think listening matters more. No. Listening ALWAYS matters. If you are listening to learn something in a class, then listen. If you are listening to music, then listen to the music. Sure you may be doing a workout at the same time, but enjoy the music too, otherwise what is the damn point right?
So how does one listen? Well by being fully present in the moment. And how are we present? The best and cheapest way ha! (Kidding, it's totally free!) is to do some deep breathing. I learnt this in an acting class actually. If we take a few deep breaths, hand on heart, connecting to our heart source, we actually connect to our body more and get out of our head. We need to stop what we are doing, whether it be multitasking or rushing around or even watching telly. Get in a quiet place where you can really just be. Go for a walk outdoors even, and just connect to nature whilst you're doing it. Once you master this, you don't even need to put your hand on your heart, although the act of doing it, just immediately now gets me centered.
How many times do we really even acknowledge how good it feels to be alive? This is that opportunity to do it, and I recommend doing this daily. For me, first thing in the morning is a great time. I like to read my vision statement, do a few deep breaths, and remind myself, "I'm exactly where I am supposed to be." It sounds a little optimistic doesn't it (especially if you aren't a morning person) but it makes all the difference, versus me rushing out of bed and grabbing my phone. How we start our day, is how the day goes right?
"Aha" moments are born when we are in a state of flow, when we are feeling playful, when we are experiencing freedom"
You know what else helps creativity? Getting silly! You heard me! Robin Sharma, with his own team is known to play this game before board room meetings, where everyone collectively laughs before they begin work. I know when I need to record a self tape or scene, or even go on a shoot, I like to loosen up beforehand. One of the best ways to do it, is through games and improvisation either with my scene partner, or just by myself. At the end of the day, even if it isn't a requirement in your space of work, what's stopping you from doing it? Did you know that doing the Superwoman/man pose infront of the mirror for a few seconds before an interview/meeting has shown to make you perform more confidently? This has been such a game changer for so many people, when I have shared this with them and they've tried it. Give it a go!
"Now. I’m going to predict your thinking again. Is it something along the lines of “Come on, Nir. Really? I run a roofing business. Why do I need any of this creative stuff?” Am I right? If so, the truth of the matter is that through the lens of creativity you will find your audience. And if you can connect with your audience you will enable business opportunities. And if you enable business opportunities you will increase your bottom line. It really is that simple when you’re armed with The Creator Mindset."- The Creator Mindset
In the end, all of this comes down to approaching work in a more playful way. If we begin activites operating from a place of enjoyment and freedom, it takes the work out of the work. Sure we still find the work part challenging and tiring, but if we enjoy the process more because of it, and tap into that creative part of our brain, then why not? And hey, if you're a police officer, a lawyer, a doctor (to name a few) you may be thinking, I can't do that before work, people will think I'm crazy. Well the good news is, the pose can be done in bathroom spaces, so that part's sorted. And nobody ever judged a bit of laughter did they? WARNING: If you're thinking of blasting music and having a jig than maybe do it before you leave the house :p But definitely do it!
"We tend to devalue creative solutions in modern life. It’s too flimsy. It’s something that it too “out there”. It’s artsy-fartsy. We roll our eyes. It’s probably for someone else because I’m not that smart or funny or artistic. But the truth is that it is not for someone else. It is for you."- The Creator Mindset